Marketing Plan for your new product. The plan should include the following:

Marketing Plan for your new product.
The plan should include the following:
Executive Summary
Situational Analysis
Market Growth Potential and Competitive Analysis
Segmentation, Target Market, and Positioning
Pricing and Distribution Strategies (remember "strategies")
Marketing Communications Plan
Financial Information(including forecasting demand, break-even analysis, sales, promotional budget, and marketing expenses for three years by quarter)
Intended Marketing Objectives for Y1, Y2, and Y3
Implementation Milestones
Evaluation and Control Metrics and Methodology to Measure Marketing and Product Performance
Contingency Planning Elements

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